Marketing Content Coordinator

Overview:

Reuben's Brews is looking for a Marketing Content Coordinator! The successful candidate will shoot, edit, write, and ship content that makes people thirsty. You’ll own Reuben’s Brews’ story across social, website, blog, and newsletter, and guide creative development for labels and all beer support materials, working with our external agency. You’ll partner with the Marketing Director on the annual campaign and run most of the execution. You’ll keep Sales loaded with the tools to win.

About us:

Reuben's Brews is a family brewery that opened in 2012. We brew from the glass backwards: designing each beer with intention, unbound by constraints. We know making the extra effort is worth it. We are the most decorated brewery in Washington, have two brewhouses, two tasting rooms, and two private event spaces, and we distribute our beer predominantly in the Pacific Northwest. In 2024 we brewed 26,000 BBLs. 

What you’ll do:

Content & Channels

• Plan, shoot, and edit photo/video for socials; write captions that convert.
• Own the content calendar; publish to IG/FB/TikTok, blog, and email newsletter.
• Keep the website fresh: beer pages, events, news, SEO basics.

Beer Creative & Packaging

• Work with a cross functional team to develop our annual beer release calendar.
• Launch beers and seasonal moments with clear stories, tight assets, and on-time drops.
• Lead label and packaging creative from brief → proofs → final.
• Ensure the timely creation of sell sheets, tap stickers, POS, and retailer assets that actually get used.
• You’ll work with our external creative team for all of this, they’ll do the heavy lifting on design, you’re providing direction and feedback. 

Campaigns & Launches

• Co-build the annual marketing plan with the Marketing Director; run timelines and deliverables.
• Work with marketing and sales to develop the annual retail marketing plan, manage the execution of the creative for all retail programming.

Sales Enablement

• Maintain a single source of truth for sales assets.
• Translate beer geek to buyer-speak: concise, benefit-forward sell materials.

Operations

• Track tasks in Airtable/Wrike; hit dates; archive clean files in Drive.
• Light analytics: report on reach, engagement, CTR, and what to kill/scale.

You’ll thrive if you…

• Love beer.
• Are a one-person studio: camera savvy, solid lighting, clean audio, quick edits.
• Write crisp copy (headlines, labels, emails) and know how to land a CTA.
• Can steer designers/partners and speak print: dielines, color, finishes, proofs.
• Sweat the details (UPC, ABV, TTB copy) and still move fast.

Must-have skills

• 3–5+ years content creation/brand storytelling (preferably CPG/bev).
• Photo/video: DSLR or mirrorless, Premiere/CapCut, Lightroom/Photoshop.
• Design literacy: Giving direction and feedback, understanding the highly regulated environment that beer sells in.
• CMS/email: WordPress + Mailchimp/Klaviyo; basic SEO.
• Project tools: Airtable/Wrike/Asana; tidy file hygiene.

Nice to have

• Experience with retailers/distributors and sell-in decks.
• Familiarity with TTB/COLA and packaging production.
• Motion graphics (After Effects) and basic product lighting chops.

What success looks like (6–12 months)

• Consistent weekly cadence: socials (video-first), blog, and newsletter.
• Labels and launch assets delivered on time, every time.
• Sales portal stocked; sales team doesn't have to Slack “do we have a one-pager?”
• Growth in engagement and email CTR; clear learn/scale decisions monthly.

Details:

• Must be over 21.
• This position is in-person.  
• $35.50-$38.50 per hour DOE